Léonce’s Black Friday Edit: The Quiet, Chic Finds Worth Considering

As promised. In last week’s newsletter, I shared the early Black Friday deals I had already bookmarked, a little selection to help you avoid the season’s noise. Every year, November turns into a storm of flashing banners and endless lists. This guide is the opposite: a calm, intentional edit of the brands I genuinely love, and of the pieces that truly deserve a place in a wardrobe or a home. No fleeting trends, only quality, beauty, and the kinds of essentials one keeps for years. I’ll continue updating this guide over the coming days with my newest discoveries, in fashion, beauty, and home, all chosen with the same criteria in mind: elegance, practicality, longevity, and that subtle something that carries through the seasons. For now, here is a curated selection to help you find the pieces that are truly worth considering this year.

Last updated: December 1
(New additions marked with *)

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Some links in this article are shared with compensation from Violette_FR. It’s not sponsored, all writing and choices are my own. If you choose to buy something through my links, I may earn a small commission, always at no extra cost to you. Merci beaucoup.

Fashion

Margaux — 20% off sitewide
Timeless shoes with elegant lines and perfect comfort.

Net-a-Porter — up to 50% off
A curated selection of luxury ready-to-wear and accessories.

Jenni Kayne — up to 25% off selected styles
Soft knits, timeless coats, and beautiful home pieces.

Cuyana — up to 30% off almost everything
Quiet-luxury bags and beautifully made wardrobe staples.

Tuckernuck — 25% off sitewide with code SHOWTIME
Preppy, polished pieces perfect for festive dressing.

Max Mara — Fall/Winter 2025 sale
Timeless coats, refined tailoring, and quiet-luxury essentials to keep for years.

J.Crew — 40% off your purchase
Good sweaters, outerwear, and elevated basics for winter.

Madewell — 40% off purchase + $50 select denim with code LETSGO
Good basics and denim at excellent prices.

Banana Republic — up to 40% off full-price + up to 50% off sale
Elevated basics, soft cashmere, and timeless winter silhouettes.

Aritzia — 20–50% off select styles
Beautiful winter layers and modern, minimal essentials.

Scarosso — 25% off selected icons with code BLACK-FRIDAY
Classic, well-made Italian shoes; a good moment to invest.

AYR — 20% off sitewide
Minimal, well-cut essentials in soft, modern silhouettes.

Varley — 30% off selected styles
Refined athleisure and knitwear for relaxed, elevated days.

COS — 25% off sitewide
Clean lines and minimalist staples with a sculptural touch.

Everlane — 40% off everything
Modern essentials with clean lines and a minimalist feel.

Ralph Lauren — 30% off selected styles
Classic elegance and timeless winter staples.

Beauty

Violette_FR — 20% off sitewide | 25% off $150+ USD
Parisian-inspired skincare and makeup, Boum-Boum Milk is a favourite.

RMS Beauty — 30% off sitewide
Clean makeup I’ve used for years; their cream blushes are especially flattering.

Nécessaire — 20% off all orders | 25% off $100+
Winter staples for the body.

Dieux — 20% off sitewide | 25% off $125+ | 30% off sets
Smart, effective skincare with a clean, functional sensibility.

ROZ — 20% off sitewide
Luxurious, plant-based haircare; hydration and shine without heaviness.

Dermstore — up to 30% off with code JOY
Beauty favourites from Trudon, Leonor Greyl, and more.

Susanne Kaufmann — 25% off sitewide
Alpine botanical formulas that restore, soothe, and renew the skin.

L’Occitane — 20% off full-price products with code FRIDAY
French body care classics, perfect for winter rituals.

Westman Atelier — 20% off sitewide
Luxurious, clean formulas with a soft, luminous finish

La Bonne Brosse — 15% off sitewide
Beautifully crafted hair brushes that make a thoughtful holiday gift.

Merit — 20% off everything + free card case
Effortless, minimalist makeup; I especially recommend The Minimalist.

L’Artisan Parfumeur — 20% off + a 10ml scent with orders $215+ (code BLACKFRIDAY25)
Beautiful, poetic fragrances with a distinctly French sensibility.

Accessories & Jewelry

Jennifer Behr — 25% off sitewide on orders $150+
Elegant jewelry and hair accessories; perfect for the season.

Déhanche — 20% off $200+ | 25% off $300+ | 30% off $400+
Beautiful belts with sculptural buckles, quietly luxurious.

Home

Nordstrom — up to 60% off
A wide selection of premium brands.

McGee & Co — up to 50% off sitewide
Chic, timeless home decor.

Anthropologie — Extra 40% off sale
A mix of gifts, home pieces, and ready-to-wear.

CB2 — up to 60% off
Contemporary home pieces with a refined, modern edge.

Flamingo Estate — 20% off sitewide
Botanical home fragrances and elevated everyday rituals.

Neiman Marcus — up to $500 off with code THANKFUL
If you’re searching for something special.