About

Bienvenue to Léonce Chenal, a French fashion, beauty, and lifestyle blog for the aesthete. I created this space in 2018 to share my love of effortless French style, offering a creative escape while I balanced my career in London. What began as a personal passion has since blossomed into a curated destination for those who seek la beauté in everyday life. Here, you’ll discover the latest Parisian fashion trends, coveted French beauty secrets, and lifestyle inspiration—along with exclusive discoveries like Les Collections Particulières—all thoughtfully curated to add a touch of je ne sais quoi to your world.

Be sure to subscribe to my newsletter for insider access to Léonce’s Edit, a secret page of handpicked recommendations, and stay up-to-date with every new post. I hope you enjoy this space as much as I love creating it.

The Editor

Bonjour! I’m Léonce, the founder of Léonce Chenal. I’m French, and I’m originally from a small town near Annecy. I launched Léonce Chenal in 2018 while working as a data analyst in London to share my love of effortless French style. After living in Paris, London, and Amsterdam, I’ve now settled in the beautiful city of Bordeaux. When I’m not writing, you’ll find me baking pâtisseries, reading about marketing and the arts, traveling, exploring out-of-the-ordinary museums, or searching for the next fabulous scent to add to my ever-growing collection. I hope this space brings a touch of beauté to your everyday life!

If you’d like to get to know me better, take a look at my responses to the Proust Questionnaire. Proust believed these questions reveal a person’s true nature, and I hope my answers give you a glimpse into mine.

Merci for visiting, à bientôt!

xo, Léonce Chenal

P.S.: My name is Mathilde, but you can call me Léonce—it’s my middle name. I named this platform “Léonce Chenal” after my grandmother.

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Editorial Guidelines

My commitment to you, my readers, is built on four core principles: authenticity, integrity, quality, and transparency.

  1. I’m dedicated to sharing content that’s authentic and trustworthy. Each blog post is thoroughly researched to ensure the information is honest, reliable, and genuinely helpful.
  2. Integrity is at the core of everything I do. I’ve chosen not to accept sponsorships because I want to keep things real and honest with you. The only ads you’ll see on the blog are small inserts, which are always clearly labeled as “advertisement.” While I do use affiliate links, they never influence my editorial decisions—I only recommend products I truly love and think you will, too.
  3. I strive to provide content that’s relevant, timely, and tailored to your interests. I regularly review and update posts to ensure the information is accurate and up to date.
  4. I rarely receive products or gifts from brands, but when I do, it never affects how I write about them. It simply allows me to discover things I might not have come across otherwise. Receiving a gift doesn’t guarantee a feature or a positive review—everything I share is based on what I genuinely find valuable. If I feature a product I’ve received, I’ll always disclose it to keep everything transparent.

If you have any questions about my disclosure practices, feel free to email me at bonjour[at]leoncechenal.com. I’m always happy to answer any questions or hear your thoughts!